Goji berries are small, red or orange-red fruits native to Asia, with a sweet-tart flavor and chewy texture when dried. They are packed with essential nutrients, including vitamins, minerals, and antioxidants, such as vitamin C, beta-carotene, and various minerals. Goji berries are associated with potential health benefits, including improved immune function and protection against age-related eye conditions. They have a long history of use in traditional Chinese medicine and can be consumed fresh, dried, juiced, or as supplements. However, it's important to consume them in moderation due to their high fiber content. Goji berries are valued for their taste and potential health-promoting properties, making them a popular choice for health-conscious individuals.